Apple Black Friday deals on AirPods, Apple Watches, and more devices are available now ahead of November 27 — here are the best discounts
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Black Friday is right around the corner, which means the official start to the holiday shopping season is almost here. Whether you’re looking to upgrade your own iPad or are planning to gift a pair of AirPods this holiday season, there are plenty of deals worth paying attention to. 

Apple rarely drops its own prices, but retailers like Best Buy, Amazon, and Walmart are offering some compelling discounts leading up to

Black Friday
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Here are the best early Black Friday deals on Apple products that we’ve come across so far.

Updated on 11/23 by Lisa Eadicicco: Added new details on Apple’s Black Friday gift card giveaways.

If you’ve been holding off on upgrading to Apple’s new iPhone in anticipation of Black Friday deals, you’ve made the right choice. All of Apple’s new iPhones, from the iPhone 12 Mini to the iPhone 12 Pro Max, are available at a discounted monthly installment rate through Walmart compared to what the major carriers are charging. The iPhone 12’s refreshed design and improved camera make it a notable leap forward, especially if you’re upgrading from an older model that you’ve had for three years or longer. Every 2020 iPhone supports 5G, which will keep your phone relevant for years to come as 5G networks evolve.

The iPhone Mini has a smaller 5.4-inch OLED screen, the same powerful processor as the other iPhone 12 models, and a reasonable price tag.

The iPhone Mini has a smaller 5.4-inch OLED screen, the same powerful processor as the other iPhone 12 models, and a reasonable price tag.

Read our review of the iPhone 12 Mini.

The new 5G iPhone 12 has a big, bright 6.1-inch OLED screen, the latest processor, dual cameras, and a reasonable price tag for a flagship phone.

The new 5G iPhone 12 has a big, bright 6.1-inch OLED screen, the latest processor, dual cameras, and a reasonable price tag for a flagship phone.

Read our review of the iPhone 12.

The new iPhone 12 Pro has 5G, a bigger 6.1-inch OLED screen, the latest processor, and a pro-level three-camera setup for excellent photos.

The new iPhone 12 Pro has 5G, a bigger 6.1-inch OLED screen, the latest processor, and a pro-level three-camera setup for excellent photos.

Read our review of the iPhone 12 Pro.

The 5G iPhone 12 Pro Max has a bigger 6.8-inch OLED screen, the best three-camera setup of any iPhone, and the latest processor.

The 5G iPhone 12 Pro Max has a bigger 6.8-inch OLED screen, the best three-camera setup of any iPhone, and the latest processor.

Read our review of the iPhone 12 Pro Max.

Carriers have also been offering compelling deals on the iPhone 12 lineup since launch, just ahead of the Black Friday shopping season. Many of those deals require you to sign up for a new line or have other similar stipulations, like trading in your old device.

  • T-Mobile is offering a free iPhone 12 or 12  Mini when you join and trade in an eligible device.
  • Verizon is offering a buy one get one for $800 off deal on the whole iPhone 12 lineup when you buy one on a 24 month payment plan and add another line.
  • AT&T is offering a $700 discount on iPhones when you add a new line, upgrade an existing line, and trade-in a smartphone valued at $95 or more.  

Apple iPad 

Apple’s least expensive iPad is even more affordable leading up to Black Friday. Walmart is selling the 8th-generation iPad, which Apple just announced in September, for $299 instead of its usual price of $329. It runs on the same A12 Bionic processor that powers the iPhone XS, which means it should be plenty powerful for casual tasks like web browsing and streaming Netflix as well as light productivity and gaming. This deal has been available at Walmart since September, and it’s still a great option for those in need of a general-purpose tablet.

The 8th-gen 10.2-inch iPad is the best option for most people, as it offers the best balance of performance and value. This $30 discount is the best we’ve seen on this recently released tablet.

Check out our iPad buyers guide.

Apple iPad Air

Apple’s new iPad Air comes with the same powerful processor as the latest iPhones, a sleek and colorful new design, and a larger screen compared to its predecessor. If you want an iPad with speedy performance for doing light work in addition to watching movies and web browsing, the Air is an ideal choice. Apple’s starting price is $599, but you can get it for $559 at Walmart.

The 4th-gen iPad Air comes with a design and chip that brings it closer than ever to the powerful iPad Pro series, but it’s less expensive starting at $599.

Apple iPad Pro

Apple’s most powerful iPad is on sale for $50 off this holiday season. The iPad Pro’s sleek look, long battery life, and excellent screen make it an ideal option for those who want a portable work device, especially now that iPads support mouse and trackpad input. Those savings are especially important for a device like the iPad Pro since you may want to put the extra cash towards the premium accessories Apple sells to make the most out of its super-sized tablet, like the $349 Magic Keyboard.

The latest iPad Pro from Apple is a titan of performance, battery life, screen technology, and productivity with the new trackpad support. It also comes with with a Lidar scanner for augmented reality applications. It’s currently $100 off that brings it under $1,000.

Read our full review of the iPad Pro.

MacBook Air 

If you’re shopping for a new laptop for schoolwork and light productivity, Amazon is offering a compelling deal on Apple’s Intel-powered Macbook Air. This model comes with Apple’s new and improved Magic keyboard that offers a more durable and comfortable design. It also has several of the other features Apple introduced on other recent MacBook models, like Touch ID for signing in with your fingerprint and True Tone, which enables the display’s color temperature to adapt to the lighting in your surroundings. Since this model runs on an Intel Core i3 processor, it’s best suited for casual work and web browsing rather than intense workflows.

Apple’s early 2020 MacBook Air has a more reliable Magic Keyboard, twice as much storage to start, and Intel’s latest mobile processors. While it’s a great computer, we’d only recommend it if you specifically need an Intel processor to run certain apps. If not, you’d do better with the newer late 2020 model that runs on Apple’s own M1 chip for better battery life and performance for $100 more.

Apple’s early 2020 MacBook Air has a more reliable Magic Keyboard, twice as much storage to start, and Intel’s latest mobile processors. While it’s a great computer, we’d only recommend it if you specifically need an Intel processor to run certain apps. If not, you’d do better with the newer late 2020 model that runs on Apple’s own M1 chip for better battery life and performance for $100 more.

Apple’s early 2020 MacBook Air has a more reliable Magic Keyboard, twice as much storage to start, and Intel’s latest mobile processors. While it’s a great computer, we’d only recommend it if you specifically need an Intel processor to run certain apps. If not, you’d do better with the newer late 2020 model that runs on Apple’s own M1 chip for better battery life and performance for $100 more.

Apple’s latest MacBook Air has a brand-new Magic Keyboard, twice as much storage to start, and Intel’s latest mobile processors.

Apple’s latest MacBook Air has a brand-new Magic Keyboard, twice as much storage to start, and Intel’s latest mobile processors.

See our review of the 2020 Intel-based MacBook Air.

MacBook Pro 

13-inch MacBook Pro

If you want a machine that’s speedier than the MacBook Air but nearly as portable, check out the 13-inch MacBook Pro.This model lacks the 16-inch version’s booming speakers, but still comes with an Intel processor that packs more power than the Air. And yes, it has the same Magic Keyboard as the 16-inch Pro and MacBook Air. It’s an ideal choice for those seeking a work laptop that isn’t quite as big as the 16-inch model. 

This 2020 version of Apple’s 13-inch MacBook Pro brings with it 10th-generation Intel Core processors, twice as much memory, and up to 1TB of SSD space – not to mention doubling the amount of Thunderbolt 3 ports to four. This is Apple’s most powerful 13-inch laptop.

Read our 13-inch MacBook Pro review

16-inch MacBook Pro

Looking for a laptop that’s bigger and more powerful? With its massive screen, the 16-inch MacBook Pro is a great middle ground between the laptop and desktop experience. Not only does it pack powerful performance and a crisp, giant screen, but its six-speaker audio system is so boisterous it puts the sound system on many other laptops to shame. Like Apple’s other newer laptops, it also comes with the much-improved Magic Keyboard for better comfort and durability.

The latest of the Macbook Pro models, this generation comes with a 16-inch Retina display, touch bar with Touch ID, and much more.

The brand new MacBook Pro (model number MVVL2LL/A) ups the usual 15.4-inch screen size to an even 16 inches on the diagonal, upping the pixel resolution along with it. It’s also the first modern Apple laptop to feature the “Magic Keyboard” design.

Read our 16-inch MacBook Pro review.

Apple Watch Series 6 

Apple’s top-of-the-line smartwatch is available at a $49 discount at both Amazon and Walmart. The Series 6 comes with improvements like a new blood oxygen sensor, faster charging, and a brighter always-on display. It’s the Apple Watch to get if you really want everything Apple has to offer in terms of health and wellness tracking. However, if you’re OK with just the basics, it’s worth eyeing the cheaper Apple Watch SE or Series 3.

On top of the usual fitness and health tracking features and sensor you’d find on previous generations, the Apple Watch Series 6 lets you measure your blood oxygen level, take an ECG from your wrist, see your fitness metrics directly on your wrist. It’s brand new, so deals make the Series 6 tempting, especially the $70 discount we’re seeing now.

On top of the usual fitness and health tracking features and sensor you’d find on previous generations, the Apple Watch Series 6 lets you measure your blood oxygen level, take an ECG from your wrist, see your fitness metrics directly on your wrist. It’s brand new, so deals make the Series 6 tempting, especially the $70 discount we’re seeing now.

Read our Apple Watch Series 6 review.

Apple Watch SE 

The Apple Watch SE is already a great deal, and it’s even cheaper ahead of the holiday season. Apple’s mid-tier watch still comes with many of the most important features found on the Series 6, like Apple’s latest processor, a larger screen than the Series 3, and activity and fitness tracking features. If you don’t mind sacrificing an always-on display, the ability to take an ECG from your wrist, and blood oxygen level measurements, the less expensive Apple Watch SE is the right model for you.

The Apple Watch SE is Apple’s more affordable new watch, offering features like fall detection, a built-in compass, and other health and fitness features. This version also supports cellular connectivity, meaning it can connect to the internet even when your phone isn’t nearby.

The Apple Watch SE is Apple’s more affordable new watch, offering features like fall detection, a built-in compass, and other health and fitness features. This version also supports cellular connectivity, meaning it can connect to the internet even when your phone isn’t nearby.

The Apple Watch SE is the perfect blend of features and affordability. This recently released Apple Watch is selling for less than $20 its usual price — which was already a bargain for all it offers.

Read our Apple Watch SE review.

Apple Watch Series 3 

It may be a little old, but the Apple Watch Series 3 is still a perfectly capable smartwatch for those in search of a bargain. It runs the latest Apple Watch software, meaning you’ll get many of the basic features available on the SE and Series 6. If you want a smartwatch for little else than tracking workouts and checking notifications from your phone on the wrist, check out the Series 3.

This is the 42mm version of the Series 3 Apple Watch, so it has all the same specs and features as the one above except for one thing: It has a larger case.

The Apple Watch Series 3 in aluminum is the perfect blend of style and functionality for an excellent price.

The Apple Watch Series 3 in aluminum is the perfect blend of style and functionality for an excellent price.

AirPods Pro 

With its noise cancellation, rich sound, and more customizable fit, the Airpods Pro are a great choice for iPhone owners looking for a pair of general purpose wireless earbuds. Even though they’re a couple of dollars more expensive than their previous price of $194, the AirPods Pro are still a steal at $199. But, unless you need them right now, it might be best to wait until the AirPods Pro drop down to their all-time-low price of $169 at Walmart on November 25.

The Apple AirPods Pro look and sound better than previous-generation AirPods, plus they have noise cancellation built right into them and integrate perfectly with other Apple devices. Walmart will have the AirPods Pro on sale for an all-time low price of just $169 starting November 25. If you can’t wait, Woot has them for $190 right now.

The Apple AirPods Pro look and sound better than previous-generation AirPods, plus they have noise cancellation built right into them and integrate perfectly with other Apple devices. Walmart will have the AirPods Pro on sale for an all-time low price of just $169 starting November 25. If you can’t wait, Woot has them for $190 right now.

The Apple AirPods Pro look and sound better than previous-generation AirPods, plus they have noise cancellation built right into them and integrate perfectly with other Apple devices. Walmart will have the AirPods Pro on sale for an all-time low price of just $169 starting November 25. If you can’t wait, Woot has them for $190 right now.

AirPods (second-generation)  

If you just want the basic AirPods experience, Apple’s second-generation AirPods are available at a discount at Amazon, Best buy, and Target. This version offers some improvements over the original, like the ability to summon Siri hands-free, but lacks wireless charging and noise cancellation like its more expensive siblings. Regardless, it’s a notable drop from the AirPods’ original price of $159.

Those who want to splurge on the wireless charging version can do so for $159 at Amazon and Target, a drop from Apple’s usual price of $199.

Apple AirPods are some of the most popular truly wireless headphones around — and for good reason. They are incredibly easy to use and work with all of your Apple devices. During Black Friday, these headphones will drop to $100, or about $30 less than they usually cost.

Apple’s AirPods with wireless charging case have a clever design that makes them very comfortable, and the pleasant sound quality will surprise many. However, they don’t isolate the wearer from the outside world. The current $150 sale price is pretty good, but the lowest price we’ve seen so far is $140.

Apple’s AirPods with wireless charging case have a clever design that makes them very comfortable, and the pleasant sound quality will surprise many. However, they don’t isolate the wearer from the outside world. The current $150 sale price is pretty good, but the lowest price we’ve seen so far is $140.

Beats Studio3

The Beats Studio3 are a worthwhile option for those who want the easy pairing functionality of AirPods in an over-the-ear design. Complete with noise cancellation and long battery life, these headphones are a compelling option at their discounted price of $174.99 this holiday season.

The new Beats Studio 3 are the best noise-cancelling headphones for iPhone users and right now, shoppers can pick up a pair for $175. These headphones rarely stray from the typical selling price of $230-$250, so this limited time discount is a bonafide deal.

Beats Solo Pro

Beats’s popular on-ear Solo Pro headphones are also getting a massive discount this holiday season. Unlike the Studio3, the Solo Pro comes with Apple’s newer H1 chip, which should offer faster switching between devices. Compared to their predecessor, the Solo Pro offers improvements when it comes to battery life, noise cancelling, and audio quality.

The Beats Solo Pro headphones look great, have a comfortable fit, and they boast excellent noise- cancellation tech. This discounted price is the best we’ve ever seen on these H1-equipped headphones.

PowerBeats Pro

The PowerBeats Pro are the headphones to get if you want a pair of wireless earbuds that offer a more snug and secure fit than Apple’s AirPods. The PowerBeats Pro wrap around your ears for a tighter grip and offer longer battery life than the AirPods Pro. They also come with similar features, like quick pairing with Apple products, since the earbuds have Apple’s H1 chip. But, unlike the AirPods Pro, they offer noise isolation rather than noise cancellation, which means they use the ear tips to block out sound rather than actually canceling out surrounding noises.

We consider the Powerbeats Pro to be the best alternative to Airpods for iPhone users. Right now you can buy a pair for only $160, an excellent $90 drop.

We consider the Powerbeats Pro to be the best alternative to Airpods for iPhone users. Right now you can buy a pair for only $160, an excellent $90 drop.

Does Apple offer deals on Black Friday?

Apple rarely discounts its own products on Black Friday. Instead, Apple usually offers gift cards along with certain eligible purchases. This year, the company is giving away gift cards of up to $150 from November 27 through November 30 on purchases that meet the following criteria: 

  • iPhone — Get a $50 gift card when you purchase an iPhone 11, iPhone SE, or iPhone XR

  • Apple Watch — Get a $25 gift card when you purchase an Apple Watch Series 3

  • AirPods — Get a $25 gift card when you purchase AirPods Pro, AirPods with wireless charging case, or AirPods with charging case

  • iPad — Get up to a $100 gift card when you buy an iPad Mini or iPad Pro

  • Mac — Get a $150 gift card when buying eligible MacBook Pro or iMac models

  • Apple TV and HomePod — Get up to a $100 gift card when buying an Apple TV 4K, Apple TV HD, or HomePod

  • Beats — Get a $50 gift card when buying Beats Studio3, Beats Solo Pro, Beats Solo3, Powerbeats Pro, or Powerbeats headphones

Should I buy from Amazon, Target, Best Buy, or Walmart?

Many of these retailers offer very similar deals on products like the AirPods and the Apple Watch, which means you’ll have a couple of options should one retailer go out of stock. In instances where multiple retailers offer the same product at the same price, consider which retailer is most convenient for you in terms of shipping options. If you have an Amazon Prime membership and want to get the product as fast as possible, it might make more sense to purchase through Amazon. But, if you’d rather pick up the item at your nearby Target or Best Buy, you should consider ordering from your preferred brick-and-mortar retailer. 

Do these stores offer curbside pickup?

Yes, Target, Best Buy, and Walmart all offer curbside pickup. But, you should check with your local retailer since the rules may vary by location and items purchased. Walmart, for example, says that not all stores offer curbside pickup for Black Friday deals.

How do we choose the best Apple deals?

We select products that meet our high standard of coverage based on testing and research. This includes testing Apple’s products as well similar devices from its main competitors.

We also research prices across retailers like Amazon, Walmart, Target, and Best Buy and compare them against Apple’s prices to find the deals that are worth paying attention to.

You can purchase syndication rights to this story here.

Disclosure: This post is brought to you by the Insider Reviews team. We highlight products and services you might find interesting. If you buy them, we get a small share of the revenue from the sale from our commerce partners. We frequently receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising sales team. We welcome your feedback. Email us at reviews@businessinsider.com.

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